Pearl Drum Company At NAMM 2012

After staging huge launches in 2010 (E-Pro) and 2011 (Reference Pure), Pearl decided to hold its ground in 2012. But that didn’t prevent the company from introducing a host of new finish choices in its Session, Reference Pure, Reference, Vision Birch Lacquer, Vision Birch Artisan, Masters MCX, and E-Pro lines. Plus we got a preview of this year’s limited-edition models in Pearl’s Snare Drum Club. And if you look really closely, you might spot the enormous video screen that spanned the entire length of the company’s booth. Ostentatious? Perhaps. Cool? Definitely!