Premier Drums @ 2013 Winter NAMM

It’s remarkable to think that Premier was all but dormant just a few years ago, because the classic British brand emerged as one of the most prolific drum makers at the 2013 Winter NAMM Show. At last year’s show, the company debuted its British-made Aviation Series and a couple signature Nicko McBrain kits, but this year we were overwhelmed by several new snare drum and drum kit lines, including the unusual One Series, which comprise one-of-a-kind snare drums and drum kits that will never be reproduced.


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  • So I have a Premier Genista kit made in Leicester England, but was under the assumption that they now (current day) manufacture their drums in China? Has this changed and they manufacture back in the UK?