Los Angeles – Exodus Cymbals, noted for its B25 cymbal making, has added a new endorser in Dan Caro. Caro, the well-known motivational speaker and drummer, came to fame due to his inspiring life story and also his New Orleans drumming chops. (If you don't know about how Caro recovered from severe burns to become an inspiration to millions, check here.) Exodus already has a strong presence in the Latin American and Far East markets. Now, they are committed to gaining recognition in the United States/North American cymbal markets.
While discussing why he selected to endorse Exodus Cymbals, Caro noted that: “Exodus Cymbals represents the sounds and qualities of the highest inspiration through their handmade craftsmanship. In addition to their aesthetic qualities, Exodus Cymbals has succeeded in creating unique cymbals for every type of player ranging from Metal to Jazz. . . My cymbal palette is now complete to paint the sonic images I’ve yet to achieve with other cymbals.”
“Having Caro as an endorser furthers our goal of changing the meaning of sound,” said Carlos Skinfill, CEO and founder of Exodus. “His drumming accomplishments are well documented, and we are confident that he will help Exodus reach new markets that are integral to the company’s future success.”
Exodus also plans to attend the Winter NAMM show in Anaheim for the first time in 2013. For additional info, visit http://www.exoduscymbals.com or view the release.