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?uestlove's Got Beef With Nivea

Nivea

Looks like Roots drummer ?uestlove's got a bone to pick with Nivea. Yes, it's random and yes, it's for good reason. The company recently released a new advertising campaign that tells customers to "re-civilize themselves," picturing a well-groomed man about to hurl a severed head that looks an awful lot like the drummer's across an empty parking lot. Maybe not intended to be interpreted this way, ?uestlove still Tweeted and Facebooked about the event, calling the company out on its advertising skills. Here's what he wrote on Facebook:

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  • I present to you another ad that Dove didn’t intend to be but racist but suffers from an unfortunate placement of the title “Before” and “After” the use of Dove.